Privacy Policy
Last updated: December 27, 2025
42 Innovation Drive, Suite 300
Austin, TX 78701, USA
Phone: +1 512-334-2400
Email: info@pixel-wright.com
Our Commitment to Your Privacy
At Pixelwright, we take your privacy seriously. This policy explains what personal information we collect, how we use it, and the choices you have regarding your data. We're committed to transparency in our data handling practices and comply with applicable privacy laws.
Information We Collect
When you interact with our website or services, we may collect various types of information to provide you with the best possible experience:
- Contact Information: When you fill out forms on our website, we collect your name, email address, phone number, and any project details you choose to share with us.
- Usage Data: We automatically collect information about how you interact with our website, including pages viewed, time spent on pages, links clicked, and the device and browser you're using.
- Cookies and Tracking: We use cookies and similar technologies to enhance your browsing experience, remember your preferences, and analyze website traffic patterns.
- Communication Records: If you contact us via email or phone, we maintain records of those communications to better serve you and improve our services.
How We Collect Information
We gather information through several methods to ensure we can deliver quality arcade game development services:
- Direct Submissions: Information you voluntarily provide through contact forms, project inquiry submissions, newsletter signups, or direct communications with our team.
- Automated Collection: Data collected automatically through cookies, web beacons, and analytics tools when you browse our website.
- Third-Party Analytics: We use analytics services to understand how visitors use our site, which helps us improve our content and user experience.
Legal Basis for Data Processing
We process your personal data based on the following legal grounds:
- Consent: When you provide explicit consent by submitting forms or accepting cookies through our cookie banner.
- Contractual Necessity: When processing is necessary to fulfill services you've requested or to enter into a contract with you for game development projects.
- Legitimate Interests: When we have legitimate business interests in processing your data, such as improving our services, marketing communications, or fraud prevention.
- Legal Obligations: When we must process data to comply with legal or regulatory requirements.
How We Use Your Information
The personal data we collect serves specific purposes related to our arcade game development business:
- Service Delivery: To respond to your inquiries, provide quotes for game development projects, and deliver the arcade services you request.
- Communication: To send you project updates, respond to questions, and provide information about our custom arcade game development, restoration, and cabinet integration services.
- Marketing: To share news about our services, new game development capabilities, and industry insights that may interest you. You can opt out of marketing communications at any time.
- Website Improvement: To analyze how visitors use our website, identify popular content, and make improvements to enhance user experience.
- Security and Fraud Prevention: To protect our website, detect suspicious activity, and maintain the integrity of our systems.
Data Retention
We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy. Contact form submissions and communication records are typically retained for up to three years unless you request deletion. Analytics data is retained in aggregated form for website improvement purposes. You may request deletion of your data at any time by contacting us.
Data Sharing with Third Parties
We do not sell your personal information. We may share your data with the following third parties under specific circumstances:
- Service Providers: We work with trusted companies that help us operate our website, conduct analytics, send emails, or provide other business services. These providers only access data necessary to perform their functions.
- Analytics Partners: We use analytics services to understand website usage patterns. These services may collect data about your online activities across different websites.
- Legal Requirements: We may disclose information when required by law, such as responding to court orders, legal processes, or government requests.
- Business Transfers: If Pixelwright undergoes a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
Data Protection and Security
We implement appropriate technical and organizational measures to protect your personal information:
- Encryption: We use industry-standard SSL/TLS encryption to protect data transmitted between your browser and our servers.
- Secure Storage: Personal data is stored on secure servers with restricted access and regular security updates.
- Access Controls: Only authorized personnel have access to personal information, and they're bound by confidentiality obligations.
- Regular Monitoring: We continuously monitor our systems for vulnerabilities and potential security threats.
- Incident Response: We have procedures in place to respond quickly to any data breaches and notify affected individuals as required by law.
Your Privacy Rights
You have several rights regarding your personal data, depending on your location:
- Access: You have the right to request a copy of the personal information we hold about you.
- Rectification: You can request corrections to any inaccurate or incomplete personal data.
- Erasure: You may request deletion of your personal information, subject to legal obligations that may require us to retain certain data.
- Data Portability: You can request your data in a structured, commonly used format for transfer to another service.
- Object to Processing: You have the right to object to certain types of processing, including marketing communications.
- Restrict Processing: You can request that we limit how we use your personal information in certain circumstances.
- Withdraw Consent: Where processing is based on consent, you can withdraw that consent at any time.
Exercising Your Rights
To exercise any of these rights, please contact us using the details provided at the top of this page. We'll respond to your request within 30 days. We may ask for verification of your identity before processing requests involving personal data access or deletion.
Your Rights and Opt-Out Instructions
You are not required to provide any personal information when using this website. If you prefer not to share your data, you may:
- Avoid filling out contact forms, account registrations, or any data-submitting features
- Disable cookies through your browser settings (see our Cookie Policy for more details)
- Contact us directly to request the deletion of any previously shared personal data
We respect your privacy choices. If you would like us to delete your data, please reach out to us using the contact details provided above. We will process your request promptly and confirm completion.
Children's Privacy
Our website and services are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we've inadvertently collected information from a minor, please contact us immediately so we can delete it.
International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data when it's transferred internationally, including using standard contractual clauses approved by regulatory authorities.
Changes to This Privacy Policy
We may update this privacy policy periodically to reflect changes in our practices or legal requirements. We'll post the updated version on this page with a new "Last updated" date. For significant changes, we may provide additional notice through email or a prominent announcement on our website. We encourage you to review this policy regularly to stay informed about how we protect your information.
Contact Us
If you have questions about this privacy policy, wish to exercise your rights, or have concerns about how we handle your personal information, please contact us through our contact form or at the address listed at the top of this page. We're committed to addressing your privacy concerns promptly and transparently.